@article{rahman:hal-01477751, TITLE = {{Value Creation and Appropriation following M\&A}}, AUTHOR = {Rahman, Mahabubur and Lambkin, Mary and Hussain, Dildar}, URL = {https://rennes-sb.hal.science/hal-01477751}, JOURNAL = {{Journal of Business Research}}, PUBLISHER = {{Elsevier}}, VOLUME = {69}, PAGES = {5628 - 5635}, YEAR = {2016}, DOI = {10.1016/j.jbusres.2016.03.070}, KEYWORDS = {Mergers and Acquisitions (M\&A) ; Post-merger Marketing Performance ; Data Envelopment Analysis (DEA) ; Marketing Efficiency}, PDF = {https://rennes-sb.hal.science/hal-01477751/file/Value%20Creation%20and%20Appropriation%20following%20M%26A.pdf}, HAL_ID = {hal-01477751}, HAL_VERSION = {v1}, }