@article{hudson:hal-02159315, TITLE = {{With or without you? Interaction and immersion in a virtual reality experience}}, AUTHOR = {Hudson, Sarah and Matson-Barkat, Sheila and Pallamin, Nico and J{\'e}gou, Guillaume}, URL = {https://rennes-sb.hal.science/hal-02159315}, JOURNAL = {{Journal of Business Research}}, PUBLISHER = {{Elsevier}}, VOLUME = {100}, PAGES = {459-468}, YEAR = {2019}, MONTH = Jul, DOI = {10.1016/j.jbusres.2018.10.062}, KEYWORDS = {Virtual reality ; Immersion ; Social interaction ; Satisfaction}, PDF = {https://rennes-sb.hal.science/hal-02159315/file/S0148296318305514.pdf}, HAL_ID = {hal-02159315}, HAL_VERSION = {v1}, }